Bitcoin is no longer just a personal hedge—it’s fast becoming a strategic business asset. In this episode, I’m joined by Joe Consorti , Head of Growth at Theya , a self-custody Bitcoin platform and the first Bitcoin-only company backed by Y Combinator . We dig into: Why Bitcoin is uniquely positioned as a business treasury asset The technical and ethical reasons to stay Bitcoin-only How Theya is solving the self-custody problem for individuals and enterprises The future of business-grade Bitcoin tools—starting with Theya for Businesses Why ignoring Bitcoin is no longer just risky—it’s reckless Joe’s insights are timely and cut through the noise to give food for thought for every founder, CFO, and operator. Links: Joe on X (Twitter): https://twitter.com/JoeConsorti Theya: https:// theya.us ⚡️ Bitcoin Well is the leading platform for buying and selling Bitcoin in Canada and the US. With Bitcoin Well Infinite, you can now make large purchases of over $50,000 through their OTC desk. Their white-glove service provides fast transactions with no slippage and the lowest fees in the market. Simply visit bitcoinwell.com/sovreign to get started today. Want free Bitcoin Resources? Go here: Sovreign.io/resources Interested in a free 30-minute consultation to discuss Bitcoin in your business? Go here: Sovreign.io/contact Connect with Daniel on LinkedIn: www.linkedin.com/in/daniel-frank-177b94253 Connect with Daniel on X: https://x.com/Daniel_Frank1
