#28: The AI Inflection Point Is Here

At Marketing AI Institute, we are seeing strong quantitative and qualitative evidence that indicates we are at an AI inflection point, where the technology begins to go fully mainstream in 2023—with profound effects on…well…everything. For years, we have hypothesized that AI has the power to change just about everything in marketing, business, the economy, and society at large. In 2022, we saw that hypothesis confirmed thanks to an explosion of AI capabilities and technologies driven by the stunning power of generative AI tools like ChatGPT. In a matter of months, even the brightest minds in AI have been surprised by how quickly and effectively AI tools have reshaped what we thought possible in marketing and business. We’re going to devote today’s episode to outlining why we think we’re about to enter a golden age of AI progress that will reshape the work of every professional in every industry.