Mickie Kennedy , PR expert and the founder of eReleases , a leading press release distribution service, dives into why press releases aren’t just for the big boys, how to create the best one for maximum attention, and what to do in a damage-control setting, plus shares his “3% rule”, and explains how even local press can net BIG wins for your business. Mentioned in this episode: The Puppet Masters Playbook is available now at https://www.amazon.com/dp/B0DXB4VKBH Puppet Masters Playbook / Jonathan Graves
