Chad Janis: How I Sold Grüns to Unilever for $1.2B

This is our full interview with Chad Janis recorded live on TBPN.

We discuss his accidental entry into building Grüns after spotting a broken habit in greens powders, his conviction in reimagining supplements through a more enjoyable gummy form factor, and how he built one of the largest D2C exits in the category despite launching at a low point in consumer sentiment.

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