The Case for Sensory Design

Send us Fan Mail Start from a phenomenon we all know: the dulling of the senses. Do the same thing daily and the sensation fades. Bathing in a river is the opposite — touch, smell, taste, sight and sound arriving at once, grounding and thrilling, though for some it would be overload. Then look at how most of us actually live: car park, lift, corridor, unit. Neutral by design, because the unit is speculative and has to sell to anyone. What the developer sells you instead is sensation somewhere...