STtalks #384 - Journey of Genetics Part 7: Technology & Genetics Driving Profitability with Jack Hippen

In the final episode of our Journey of Genetics Series, we are joined by Jack Hippen, STgenetics® North American and EU Sales Director, to break down what really happens when a producer buys that final straw and why it matters. From advancing gender-sorted semen performance to packing more female cells per straw, Jack shares how STgenetics® is pushing beyond sorting and driving true genetic progress. He dives into the power of Beef on Dairy as a third revenue stream and how genomics is reshaping herd decisions, boosting production, improving health and longevity and tightening efficiency from the ground up. It’s a fast-paced look at how smarter genetics translates to stronger profitability and a more sustainable future for dairy producers.