The RIGHT Way to Run Ads and Build Funnels with Jason How

Hey everybody and welcome to episode 234 of How I Built It, the podcast that offers actionable tech tips for small business owners. Today's sponsors are TextExpander, and Nexcess. Jason How knows a thing or two about ads, start with this: don't start with Ads. Jason gives us a couple of important aspects of running ads you think to think about before actually running the ads - like how to get your offer to a place that will compel people to actually click on ads.

Top Takeaways

• BEFORE you run any ads, you need to get your offer right. Figure our whom you serve and do the research to make sure your offer is a good one.
• The messaging will be completely based on the offer.
• Get people into your funnel with a clear CTA, and have a good confirmation page.

Show Notes:

• Jason How
• Jason on Linkedin
• Jason on Facebook
• Jason on Twitter
• Agency J on Linkedin
• ZipMessage
• S.I.N. Offer by Todd Brown
• Hyros
• Creator Crew

Sponsored by: Nexcess | TextExpander

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Streamlined Solopreneur helps solopreneurs decide what to use and what to build, so they can stop spinning their wheels and get their time back.

Each week, Joe Casabona shares one practical idea — a system, tool, or strategy to help you get your time back without having to make another decision, hire employees, or sell your soul to AI.

Looking for a place to start? Take the Solo Systems Starter Quiz. 60 seconds, 8 questions, and I will tell you what system you should build first, and exactly how to build it (so YOU don't need to make another decision). https://streamlined.fm/quiz

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