How to Leverage the Facebook Algorithm to Grow Your Business with Jono Petrohilos

From Streamlined Solopreneur: Tips to Help Small Business Owners Grow Without Burnout Joe Casabona, Productivity & Tech Coach for Solopreneurs

Sometimes it feels like Facebook gets a bad wrap. Of course, sometimes it feels like Facebook gets exactly what it deserves…so where should we, as small business owners, fall on how to use Facebook? Today's guests should help. Jono Petrohilos is a personal trainer and online educator who has a $1 Million online course business. He also runs huge Facebook groups, including one specifically for online course creators. Jono is SUPER passionate about FB groups -so much so that he made me excited about them. He offers a ton of tips for how to start and grow a FB group, and how one can build your business. In Build Something More, we talk about the Facebook outage and how it affected him (and how he has a backup plan!)

Top Takeaways:

Spend time in similar Facebook groups and communities, participating and adding value. This will help build a network of 100 people you can invite to your group.
The goal of the FB group is the community. It's not about "me" it's about "them." In that vein, encourage participation at every opportunity. Introductions, questions emailed to you, and anything else you think the group would benefit from
The name is SUPER important. It should be clear and searchable.

Show Notes:

Sponsored by: Accessibility Checker by Equalize Digital | Nexcess | TextExpander

————
Streamlined Solopreneur helps solopreneurs decide what to use and what to build, so they can stop spinning their wheels and get their time back.

Each week, Joe Casabona shares one practical idea — a system, tool, or strategy to help you get your time back without having to make another decision, hire employees, or sell your soul to AI.

Looking for a place to start? Take the Solo Systems Starter Quiz. 60 seconds, 8 questions, and I will tell you what system you should build first, and exactly how to build it (so YOU don't need to make another decision). https://streamlined.fm/quiz

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/