Why is My CEO so BORING on Social Media?

Rate this podcast with just one click Executives are finally beginning to understand the power of participating in digital channels. “What if I mess up?” “Why would anyone want to hear from ME?” Those WERE the common excuses until about five years ago when the trend lines changes and it was more common for executive leaders to BE on social media than not. Still, most sound like cheerleaders for their company don’t they? We aren’t REALLY getting to know them, just where they work and a...