FLASHBACK SUNDAY - How a Ban on TikTok Might Impact PR and Marketing Pros

TikTok is a powerful social media tool in the United States. About 170 million Americans use the platform and for many marketing and PR agencies it’s the preferred go to tool. The average time on TikTok in 2024, per user, is estimated to be 58 minutes per day. But several governments have banned TikTok from being used on Government devices – including the United States, Canada, the UK and Australia. In India, TikTok is banned altogether. In late April 2024, President Biden signed a bill...