From our Sponsors at Simmer Go to TeamSimmer and use the coupon code DEVIATE for 10% on individual course purchases. The Technical Marketing Handbook provides a comprehensive journey through technical marketing principles. Latest content from Juliana & Simo #GTMTips: Quickly Duplicate Tags In Google Tag Manager by Simo Ahava Send App Data To Server-side Google Tag Manager by Simo Ahava How to Nail Client Discovery using 10 Behavior Science Principles by Juliana Jackson How to Measure AI ROI in CX: The Value Chain Framework by Juliana Jackson This podcast is brought to you by Juliana Jackson and Simo Ahava .