Connect and learn more about Ben Labay: Linkedin: https://www.linkedin.com/in/ben-labay Twitter: https://twitter.com/benjlabay Speero's website: https://speero.com/ Experimentation Program Maturity Audit: https://speero.com/experimentation-program-maturity-audit Researchgate profile: https://www.researchgate.net/profile/Ben-Labay Ben's course about Voice of Customer Data on CXL: https://cxl.com/institute/online-course/voice-of-customer-data/ If you liked this episode, make sure to subscribe to your favorite podcast provider: https://kite.link/standard-deviation--a-podcast-from-juliana-jackson To connect with the host, Juliana Jackson, you can follow her on Twitter or Linkedin at @theclvlady Standard Deviation: A podcast from Juliana Jackson is sponsored by CXL.com . CXL is the premium marketing education destination. This podcast is brought to you by Juliana Jackson and Simo Ahava .