Does the Big 12 Even Want This Sack of Cash?
Extra Points publisher Matt Brown joins Alex and Richard for this subscriber edition of the Sports Business Hour, starting with the Big 12’s RedBird Capital deal and why a lot of schools that need money might still say no to expensive outside cash. From there, the group gets into what “revenue generation” can mean for a conference office, how Utah’s private-equity idea differs from a loan, why winning alone is a shaky athletic department business plan, and what Duke’s new Amazon arrangement does and does not reveal about the future of conference s media rights. The episode closes with Brendan Sorsby’s unsettled gambling case, where NCAA enforcement, Texas Tech, the NFL, and some (actually) serious lawyers could all wind up in the same big story.
* 0:16: RedBird, private capital, and why many Big 12 schools may pass on the league’s new borrowing option.
* 5:00: Why the conference office, specifically, is taking the money
* 15:02: The latest in “winning is not a business model,” with case studies from Indiana and South Carolina
* 23:02: ACC meetings primer: Uneven schedules, tiebreakers, revenue-sharing stakes, and a looming (but still quiet) realignment problem
* 30:35: Duke’s Amazon games, ESPN’s role, Big Ten objections, and why this is not a template for big football brands peeling off TV rights.
* 49:36: New developments in the Brendan Sorsby case
Thanks to Matt. Read and subscribe to Extra Points!
Producer: Anthony Vito
You May Also Like

ESPN SportsCenter Update
ESPN

DNVR Colorado Avalanche Podcast
ALLCITY Network, DNVR Sports

Andy & Ari On3
On3, Andy Staples, Ari Wasserman

Barn Burner: Boomer & Pinder with Rhett Warrener
The Nation Network

ESPN FC
ESPN

WWE
WWE Wrestling

L'After Foot
RMC

PHLY Philadelphia Flyers Podcast
ALLCITY Network, PHLY Sports

Baseball Isn’t Boring
Audacy

MGoBlue Podcasts with Jon Jansen
The Varsity Podcast Network
Community discussion