Today in the business of podcasting: the collaboration that goes into making The Hidden Third , using research as your podcast creative partner, legacy media's dismissive attitude towards content creators might be their downfall, media buyers are anxious about setting 2026 budgets given 2025's volatility, and U.S. consumers expect to spend upwards of $900 on average this holiday shopping season. Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
