Imagining "Battle Of The Brands" For Mountain Ultra Trail Running

What if there was a dedicated event series where brands like Hoka, Salomon, North Face, and Adidas Terrex had the opportunity to showcase the strengths of their teams and exclusively compete against each other across the primary mountain ultra trail running distances? In this episode, I am joined by Dani Moreno, as well as frequent co-hosts Brett Hornig and Leah Yingling, to reflect on Dani's idea for a regular "Battle of the Brands" in our sport. We discuss how teams would be organized, the...