How do you scale and optimize 45+ Shopify stores without losing your mind—or your margins? In this episode of Shopify Happy Hour , Dan Cassidy sits down with Dov Quint , Storefronts Lead at OpenStore , to explore the playbook he’s built for operating dozens of DTC brands at scale. You’ll hear: How OpenStore standardizes tech stacks without sacrificing performance Why A/B testing offers (and pricing) is non-negotiable Creative growth tactics like cashback offers that boosted list opt-ins by 40% What Shopify brands are doing to navigate tariffs without raising prices A smart strategy for post-purchase revenue (that won’t annoy your customers) How AI is being used for CRO, analytics, and review mining Why Dov is leading a mission-driven eCommerce delegation to Israel this fall Plus, hear Dov and Dan crack a Blue Moon and discuss ASMR marketing and whether your mom should test your website (spoiler: yes). 🎧 Tune in for a masterclass in operational excellence, CRO tactics, and why sometimes the best feedback comes from your mom. Show Notes: 🍻 Drinks of the Day: Dan: Blue Moon (bottle) Dov: Blue Moon 19oz can with bonus ASMR pour 📍 Guest Info: Dov Quint Storefronts Lead, OpenStore Mission Lead, Israel Tech Mission Connect on LinkedIn 📘 Books Mentioned: The Five Types of Wealth by Sahil Bloom Shoe Dog by Phil Knight 🧰 Tools & Tech Stack Shoutouts: Rebuy – Smart upsells & cross-sells Okendo – Reviews, UGC, and surveys Replo – Landing page builder Fermat – Embedded shopping experiences Fondue – Cashback instead of discounts Onward – Post-purchase insurance + experience layer IntelliGems – A/B testing for price, offers, landing pages Microsoft Clarity – Free heat mapping tool Heatmap.com – Revenue-based behavior analytics 🛍️ Brands Mentioned: Jack Archer – DTC men’s performance apparel brand Jolie – Luxury filtered showerhead with powerful DTC funnel Brez – THC-infused sparkling beverages HexClad – Hybrid cookware (Jason Panzer mentioned as Tech Mission guest) ✈️ Israel Tech Mission (September 2025): Curated trip for eCommerce founders, execs, and investors Dates: Sept 14–18, 2025 Led by Dov Quint in partnership with Israel Tech Mission Application link: https://tinyurl.com/ITM-for-eCommerce-Leaders Includes: meetings with Israeli tech leaders, Air Force base visit, NOVA site, Jerusalem, and Tel Aviv Featured guest: Jason Panzer, President of HexClad