Aaron Nosbisch is founder of BRĒZ which creates microdosed cannabis & mushrooms in a can. During this episode Aaron shared his journey launching one of the fastest growing DTC beverage brands. We dove into topics including: launch strategies using organic UGC amplified by paid ads why every brand should advertise on Meta navigating regulations in a new category DTC vs retail expansion new product development And lots more! Brands and products mentioned in this episode include: What Doesn’t Kill Us by Scott Carney Brass Monkey Blue Cube Nomad Sauna Almost Heaven Sauna Apple store Brez Zero to One by Peter Thiel
