Running The Business with Matthew Wood

Running The Business is a podcast about what it really takes to run it — whether that’s a business, a brand, a sport, or yourself. Hosted by Matt Wood , co-founder of RunThrough - the worlds largest running event organiser - the show features conversations with people operating at the sharp end of sport, marketing, brand, and leadership - from elite athletes and founders to CMOs, CEOs, and community builders. Across each episode, Matt explores the journeys behind the outcomes: how people build participation pathways, create brand love through sport, scale communities, and perform under pressure — on the track, in the boardroom, and beyond. Some episodes focus on Running the Business , others on Running the Sport or Running the Performance — but all are rooted in the same question: How do you build something that lasts? Whether you’re an