Niche Potential Unlocked: Finding Freelance Freedom with Lesley Elder Aznar

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A fulfilling freelance career in sunny Spain, all the way from chilly Scotland?

Meet Lesley Elder Aznar, a career coach and consultant, who takes us on a journey through her interesting career transitions - from teaching yoga, working in real estate, to managing projects remotely, well before the pandemic made it a trend.

Can you identify that one-of-a-kind solution which might be worth a fortune to somebody? A consultant is just someone who can help someone else, because of what they understand and do better.

Lesley shares powerful insights about locating your ideal client and establishing visibility in your chosen field with a few unexpected examples. From a sleep coach who focuses on helping new moms - to the complexities of industrial project management, Lesley and Maya discuss how each of us can find a way to make a mark in the freelance world.

Lesley describes how she cultivates a supportive yet accountable environment for her clients through a private Facebook group, and offers her own personal motivation to keep them on track. We also delve into the art of managing workloads, setting and maintaining focus in a freelance environment.

Learn more about Lesley's unique offering to freelancers at Expertise Unlocked. 

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