Welcome to Products of Music, a podcast sharing inside stories and expert insights on product innovation in music technology. In this episode host Adam Wakeling speaks with Brian Wampler, Founder of Wampler Pedals. From the humble beginnings of modding pedals in his garage to producing some of the most sought-after boutique pedals in the industry, Brian Wampler’s journey is one of passion, innovation, and a relentless pursuit of the perfect guitar tone. Watch this episode on YouTube: https://youtu.be/C4sYXrSJY8Y To learn more about Wampler Pedals, visit: https://www.wamplerpedals.com/ Guitar Pedal Courses: https://www.guitarpedalcourse.com/ Chapters: 00:00 Preview 01:03 Intro 02:07 Brian’s founder journey 05:44 Importance of networking 08:40 The Wampler product development process 12:39 Getting feedback and external data 15:40 Brian’s approach to hiring 20:10 When to release new products 24:14 The expectation of digital products 28:50 Wampler’s audience and expectations 30:38 The different USPs in guitar pedals 37:13 Diversification of revenue streams 40:27 Threat of digital modeling 48:00 Asking Reddit’s most upvoted questions 56:30 Quick-fire questions 01:03:30 Outro 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X