Do you want to learn to predict what your competitors will do next and prepare for it? Arjan Singh, author of Competitive Success: Building Winning Strategies with Corporate War Games, joins the show to explain how companies of any size can use war game simulations to uncover blind spots, anticipate moves, and build stronger contingency plans. Singh has worked with 68 of the top 100 companies on the Fortune Global 500 list, and teaches marketing at SMU’s Cox School of Business. In this episode, he breaks down how to run a corporate war game and how it can help you build a more resilient, forward-looking strategy. Learn more about your ad choices. Visit megaphone.fm/adchoices
