624: When the Pivot Hurts

What happens when your business no longer fits the market—or the law? In this episode, we explore the challenges of pivoting, from labor law changes to zoning regulations to personal burnout. We share stories of sitters who had to shift away from overnights, navigate the shift from independent contractors to W2 employees, or give up in-home boarding due to city requirements. While pivots can feel like rejection of our original vision, they also open doors to resilience, creativity, and new opportunities. Ultimately, give yourself grace, communicate with clients, and stay grounded in your mission of serving people and pets.

Main Topics

Forced pivots from labor laws
Market misfit and niching down
Personal capacity and burnout
Overnights, IC vs W2 challenges
Zoning, licensing, and compliance

Main takeaway: "Pivots are not a failure. They're a way for your business to keep going and keep growing and serve more people."

It's easy to feel like you've failed when your business vision doesn't match reality. Maybe new labor laws mean you can't keep using ICs. Maybe your market doesn't want the service you love most. Or maybe your own energy and capacity have changed. But pivoting isn't quitting—it's adapting. Each pivot is a chance to realign with your mission, meet your clients' needs, and keep moving forward. The heart of your business isn't a single service—it's the relationships and trust you've built.

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Full show notes and transcript

Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.

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