Prof Adam Nicholls reveals how imagery — the simple act of visualising success — can unlock real, measurable performance gains. Your brain doesn’t always know the difference between imagining and doing — meaning when used correctly, mental imagery can trigger physical responses, sharpen focus, and help athletes execute under pressure. Adam and Andrew share behind-the-scenes stories of athletes who’ve made imagery a core part of their training — and how this mental tool has been the difference between good performances… and major wins. You Can Find Professor Adam at his LinkedIn: https://www.linkedin.com/in/professor-adam-nicholls-77453b20b/?originalSubdomain=uk Buy a copy of Professor Adam's book: https://shorturl.at/U92K7 Try the burpee challenge: https://fit4racing.com/the-zone/death-by-burpee-challenge/ Use Code "PQPODCAST10" to get 10% off your Lumo Coffee order:https://lumocoffee.com/ Interested in sharing your story? Email Producer Shannon at
[email protected] today with your story and contact details. Learn more about Andrew and Performance Intelligence: https://performanceintelligence.com/ Find out more about Andrew's Keynotes : https://performanceintelligence.com/keynotes/ Follow Andrew May : https://www.instagram.com/andrewmay/ Watch the Performance Intelligence Podcast on Youtube: https://www.youtube.com/@performanceintelligencepodcast If you enjoy the podcast, we would really appreciate you leaving a short review on Apple Podcasts, Spotify or Google Play. It takes less than 60 seconds and really helps us build our audience and continue to provide high quality guests.