When Vanessa Menache learned what was really inside most wipes, she couldn’t unsee it. Combining her background in branding with her father’s textile expertise, she launched Raan —the world’s first unbleached, 100% cotton wet wipe. In this episode, Vanessa opens up about how her curiosity turned into a mission to clean up the industry and educate consumers about what “green” really means. You’ll hear: The documentary that sparked her wake-up call How she built a startup rooted in transparency and sustainability Why true clean products go far beyond marketing buzzwords The family partnership that made innovation possible What she’s learned about leadership, impact, and persistence 💡 Vanessa’s Offer for Listeners: Get 10% off your first order at raan.com with code PENNY10 . Key Topics: • Clean beauty & product safety • Sustainability in manufacturing • Greenwashing & consumer awareness • Female founders & purpose-driven business • Innovation in family-owned startups When’s the last time you did something just for YOU? 🍷✨ Wine Camp 2026 is your chance to escape, sip fabulous local Rieslings, cruise at sunset, laugh around the fire pit, and soak up the magic of New York’s Finger Lakes. 📍 Dates: July 31–August 2, 2026 🏡 Spots are limited, so grab yours now: https://www.pennyforyourshots.com/winecamp Wine Camp 2026 is calling. Are you in? Want support growing your business? Book a free Discovery Call with Penny: https://tidycal.com/pennyforyourshots/discovery-call Wine Camp 2026: Join the list or save your spot: https://www.pennyforyourshots.com/winecamp Become an Insider for weekly updates, tips, inspiration, and episode extras: https://www.pennyforyourshots.com/insider Love cocktails + community? Join the Sipper Club: https://www.pennyforyourshots.com/sip Explore all things Penny: coaching, podcast, events, & more: https://www.pennyforyourshots.com Follow Penny on Instagram: @penny4yourshots Or on Facebook: Penny (Kuhlers) Fitzgerald
