Season 2 Episode 18 Short Term Rentals Get the Academic Treatment in Charleston Event Host Dr. Kasie Whitener, Clinical Assistant Professor, Management Guest Dr. Mark Ferguson, Dewey H. Johnson Professor of Management Science The South Carolina legislature is considering taking action on short-term rentals and several local county councils and city councils have already done so. In this episode, we hear from Dr. Mark Ferguson from the DMSB Management Science department who, in collaboration with colleagues in the School of Hospitality, Retail, and Sports Management recently hosted a scholars event to focus on short-term rentals. Ferguson's research interests involve many areas of supply chain management including supply chain design for sustainable operations, contracts that improve overall supply chain efficiency, pricing and revenue management, and the operations/marketing interface. His 2012 paper on the environmental impact of product leasing won the best operations management paper award for papers published between 2012 and 2014 in Management Science. Another two of his papers have won best paper awards from the Production and Operations Management Society (POMS), and three of his research projects have been funded by the National Science Foundation. He is the coauthor of the books Segmentation, Revenue Management and Pricing Analytics and Pricing Segmentation and Analytics and coeditor of the book Closed Loop Supply Chains: New Developments to Improve the Sustainability of Business Practices. He has served as the president of the INFORMS Manufacturing and Services Operations Management Society, the president of the POMS College of Supply Chain Management and the INFORMS Revenue Management and Pricing Section. Topics in this discussion include: What are short term rentals and where did the market come from What communities and companies are affected by short term rentals What are some of the restrictions being considered and enacted The event design and the data made available What the scholarship teams looked into and the results they found Suggestions for future research To learn more about Mark Ferguson click here Learn more about the Darla Moore School here Photo credit: Mad River Valley Real Estate blog Moore Impact is a product of the Darla Moore School of Business at the University of South Carolina. For episodes, notes, and links visit sc.edu/moore
