The Creative Pulse: Why humanity is the lynchpin of business, with Andy Pizza

In this episode, Rachel sits down with author and illustrator Andy Pizza to explore why a "creative pulse" is the essential, make-or-break component of any successful career. Andy argues that while business often relies on data and logic, the true differentiator is the ability to show up with a unique, human point of view.

The conversation covers:

• Strategic vs. exploratory creativity: How to use creativity to solve specific business problems by working backward from a goal.
• The "input diet": Why being mindful of what you consume—from art to fiction—is vital for generating fresh ideas.
• The heroine’s journey: A collaborative approach to success that prioritizes collective effort over the "solo hero" myth.
• Writing on stage: A method for testing creative hunches in low-stakes environments to build confidence and skill.

Creativity in the age of AI: Why tapping into the "humanity side" remains the most important skill as technology evolves.

Andy Pizza's website

Andy's Creative Pep Talk podcast

Modern Mentor is hosted by Rachel Cooke. A transcript is available at Simplecast.

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