How Shane McConnell Turned a Superfood Into a Fast-Growing Nutrition Brand

In this episode, Adam Torres interviews Shane McConnell, Founder & CEO of Primal Power, live from SEICon 3 to discuss the inspiration behind Primal Power's grass-fed beef liver nutrition bars, the challenges of launching a CPG brand, the importance of finding the right marketing strategy, and the company's vision for expanding into retail and global markets. Watch Full Episode on ⁠Youtube⁠. --- Follow Adam on Instagram at ⁠https://www.instagram.com/askadamtorres/⁠ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: ⁠https://missionmatters.lpages.co/podcastguest/⁠ Visit our website: ⁠https://missionmatters.com/⁠ More FREE content from Mission Matters here: ⁠https://linktr.ee/missionmattersmedia Learn more about your ad choices. Visit podcastchoices.com/adchoices