Hvad sker der, når du optimerer efter "Trafik / Kliks" på Meta?
Hvad beder du egentligt Meta om, når du optimerer dine kampagner efter kliks?
Det er ikke salg. Det er heller ikke upper funnel. Det er en mellemting, du faktisk ikke får super meget ud af.
Lær mere om hvorfor i episoden her.
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