Welcome to Marketing Brew Weekly! This week we’re discussing the latest in the WNBA war of words over brand deals, the rise of commerce media with the announcement of Amex Ads, Sora 2 and the state of the industry’s AI adoption for better or worse, and Instagram’s launch of the “Oscars for creators” with Rings and what that really means for reels.
00:00 Intro
00:33 WNBA compensation talks get snippy
05:35 Amex Ads enters the commerce media space
13:46: Sora 2 and the ad industry’s adoption of AI
26:23: Instagram rolls out the “Oscars for Creators” with Rings
This episode was sponsored by Digicom. To learn more, go to http://digicom.io/brew
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Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best.
Learn more about your ad choices. Visit megaphone.fm/adchoices
