MAKE IT PERSONAL: Packers have to match intensity from NFC North rivals with decades of vitriol

For decades, the Green Bay Packers could stay above the fray. The rest of the NFC North could talk trash because they were looking up at the Packers. That has changed, and it's time for Green Bay to embrace the rivalries and match the energy coming from their little brothers. Plus, the solution to the Packers short-yardage troubles and more.