It's Official: Ole Miss Leaves Nike For Adidas. Here's What Changes

Everyone is talking about the Adidas money. That's the wrong headline. Ole Miss took the bigger check and kept the pen: control of its colors, marks and uniforms. And the NIL funding inside the deal may matter more than either. Three days to Ole Miss at Vanderbilt. Saturday, 2:30 PM CT / 3:30 PM ET, Nashville. Steven Willis breaks down Ole Miss leaving Nike after 27 years for a seven-year Adidas deal: what's official, what's only reported, why "pursued aggressively" tells you who chased whom, what changes in 2027, his one uniform ask, and the NIL questions he's bringing to Walker Jones of the Grove Collective on Thursday.