Why “Client Happiness” Beats SEO Every Time | Brittany Green

Forget SEO. Forget paid ads. What if the real key to law firm growth is… client happiness? In this episode of Life Beyond the Briefs, Brian sits down with Brittany Green, co-founder of Best Era Law Firm Consulting, to talk about building a values-driven, relationship-first law firm that actually feels good to run. Brittany went from being a "Client Happiness Director" at a small firm to co-creating The Way—a simplified, people-first operating system for small firms who want freedom, fulfillme...