Why great AI products are all about the data | Shaun Clowes (CPO Confluent, ex-Salesforce, Atlassian)

Shaun Clowes is the chief product officer at Confluent and former CPO at Salesforce’s MuleSoft and at Metromile. He was also the first head of growth at Atlassian, where he led product for Jira Agile and built the first-ever B2B growth team. In our conversation, we discuss:

• Why most PMs are bad, and how to fix this

• Why great AI products are all about the data

• Why he changed his mind about being data-driven

• How to build your B2B growth team

• How to choose your next career stop

• Much more

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Brought to you by:

• Enterpret—Transform customer feedback into product growth

• BuildBetter—AI for product teams

• Wix Studio—The web creation platform built for agencies

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Find the transcript at: https://www.lennysnewsletter.com/p/why-great-ai-products-are-all-about-the-data-shaun-clowes

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Where to find Shaun Clowes:

• X: https://x.com/ShaunMClowes

• LinkedIn: https://www.linkedin.com/in/shaun-clowes-80795014/

• Website: https://shaunclowes.com/about-shaun

• Reforge: https://www.reforge.com/profiles/shaun-clowes

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Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• X: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

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In this episode, we cover:

(00:00) Shaun’s background

(05:08) The state of product management

(09:33) Becoming a 10x product manager

(13:23) Specific ways to leverage AI in product management

(17:15) Feedback rivers

(19:20) AI's impact on data management

(24:35) The future of enterprise businesses with AI

(35:41) Data-driven decision-making

(45:50) Building effective growth teams

(50:18) The evolution of product-led growth

(56:16) Career insights and decision-making

(01:07:45) Failure corner

(01:12:32) Final thoughts and lightning round

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Referenced:

• Steve Blank’s website: https://steveblank.com/

• Getting Out of the Building. 2 Minutes to See Why: https://www.youtube.com/watch?v=TbMgWr1YVfs

• OpenAI: https://openai.com/

• Claude: https://claude.ai/

• Sachin Rekhi on LinkedIn: https://www.linkedin.com/in/sachinrekhi/

• Video: Building Your Product Intuition with Feedback Rivers: https://www.sachinrekhi.com/video-building-your-product-intuition-with-feedback-rivers

• Confluent: https://www.confluent.io

• Workday: https://www.workday.com/

• Lenny and Friends Summit: https://lennyssummit.com/

• A conversation with OpenAI’s CPO Kevin Weil, Anthropic’s CPO Mike Krieger, and Sarah Guo: https://www.youtube.com/watch?v=IxkvVZua28k

• Anthropic: https://www.anthropic.com/

• Salesforce: https://www.salesforce.com/

• Atlassian: https://www.atlassian.com/

• Jira: https://www.atlassian.com/software/jira

• Ashby: https://www.ashbyhq.com/

• Occam’s razor: https://en.wikipe