220. Behind the Retainly Launch: Our 30% Webinar Conversion Rate + What I’d Do Differently

What happens when you stop treating a webinar like a webinar…and turn it into an actual online PARTY? For the official Retainly reveal, I did something completely different from the legal webinars and online masterclasses I usually teach. No traditional slide deck. No script. And you guys—it resulted in a 30% conversion rate. But I don’t want to give you only the shiny highlight reel, because what happened AFTER the webinar was a whole other story. In this episode, I’m taking you behind the s...