Lead Generation That Fits YOU: Unlock Your Personality Power to Attract More Listings

Summary:

Host Knolly Williams answers questions about real estate lead generation, focusing on cold calling expired listings and FSBOs. He explains how to align lead generation tactics with an agent's DISC personality profile to avoid burnout and keep business enjoyable. Williams details specific scripts and timelines for reaching out to older expired listings (30 to 90 days out) using non-confrontational scripts to secure off-market listing inventory.