Actually Using Your CRM to Make Money
Summary:
Most real estate agents treat their CRM (Customer Relationship Management) as a glorified digital Rolodex, but the top 1% use it as a revenue-generating engine. This episode cuts through the technical overwhelm to show you how to actually use your CRM to make money. We break down the "Money-Making Workflow," including lead scoring, automated "smart" plans, and the daily "Filter" method that ensures you are only talking to the people most likely to transact right now.
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