Your demo reel is the single most powerful marketing tool in your arsenal as a cinematographer — but most DPs are building it all wrong. In Episode 195 of Inspire Design Create, David breaks down how to stop treating your reel like a "best of" highlight dump and start treating it like a precision business tool that gets you hired in the exact lane you want to work in. Whether you're chasing corporate gigs, tabletop food & drink campaigns, or high-end narrative commercials, your reel needs to do one job: tell a story and show your style — all in 60 seconds or less.
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