Preparing brands for the future as a consultant

On this week's episode of Innovation Fuel, UCW Alum Massimo Bellini and founder of Bellini Consulting joins hosts Dave Keighron and Dr. Gelareh Farhadian to discuss global events like COVID-19 and breakthroughs in technology that affect a business’s brand. With Massimo’s many years of experience working with major fashion brands, he discusses the positives and negatives of keeping a company thriving in an ever-changing world.