In this episode, I(@thejoshmckinney) sit down with Michael Zenga(@michaelzenga), the co-founder of BJJ Fanatics, for an in-depth conversation on building one of the most influential brands in jiu-jitsu. We talk about what makes BJJ Fanatics different, their vision for the future, Michael’s personal insights on running a successful BJJ business, and even how to be a better competitor. Whether you’re a coach, competitor, or just a fan of the sport, this episode is packed with value you won’t want to miss. Jiu-Jitsu for Imbeciles (FREE) BJJ Mental Models Kicksite FREE 30 Day Trial Datsusara 10% OFF with Promo Code “ISUCK” Master ANY Position in 6 Weeks Join ISAJJ PRO (ALL of Josh’s Courses in One Place) Join the Gi Gazette Follow the show on Instagram Check out the ISAJJ Youtube Channel