289: He Gets 200 Leads/Day From ONE Pricing Page | Marcus Sheridan
David is joined by Marcus Sheridan, who nearly went bankrupt in 2008 before turning River Pools into the most-trafficked swimming pool website in the world at 1 million visitors per month. They break down why exterior cleaning owners are media companies first, from transparent pricing as a trust signal to the honest agreement sales technique that lifted his son-in-law's close rate overnight.
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