Why, or better still, why not? Farming at Waikaka with Ross Paterson.

On the Head Shepherd podcast this week, we have Ross Paterson of Waikaka Genetics, Southland NZ. Ross is fifth generation at Waikaka Station. The family farm 200 Hereford Stud cows and run 4,000 ewes which includes a Texel, Romney, Romtex and Romdale studs. The Patersons are well known for their Hereford stud, and breeding a functional cow that their buyers want is priority. Ross highlights it's important to ask your buyers what they want, not to try to tell them what they need. As a 'ret...