On this week's episode of the Golf Beneath The Surface Podcast, the boys sit down with one of the best club fitters in the world, Ian Fraser. The conversation takes a deep dive into the art and science of club fitting, the future of club fitting, how to find a great club fitter, indoor vs outdoor fittings, and much much more! About Ian Fraser: Ian has been working in the golf industry for 18 years, having turned professional shortly after leaving High School. Ian starting his fitting career with TaylorMade Europe. During his 8 years there — working in various Club Fitting roles — Ian helped golfers from all walks of life, from PGA Tour Players to complete beginners picking up a club for the first time. Before leaving, Ian helped design and operate the Taylormade Performance Lab at the world famous Turnberry Golf Resort. In late 2011, Ian was recruited by a Canadian Investment Group and was tasked with starting up a company called Modern Golf. In addition to being a minority shareholder, Ian was Head Club Fitter and Chief Technical Officer at Modern Golf. Four fantastic years were spent growing Modern Golf to become a prominent club fitting facility in Canada. Ian left Modern Golf in late 2015 to begin creating TXG. The goal envisioned by Ian was to deliver the same type of experience to golfers of all levels and to demonstrate that all golfers can benefit from proper equipment that is fit to their requirements and abilities. With this vision of becoming the industry leading experts in club fitting and building, Ian and his team opened their first store in Burlington Ontario. Shortly following that came the opening of the company’s flagship store in the northeast part of Toronto. Follow Ian Fraser on Instagram: @ianfrasergolf
