Getting to “Hell Yes!” with Mason Mello of Sure 🔥 What if the secret to better sales isn’t in the pitch—but in the pain ? In this episode, Mason Mello breaks down how he’s helping revolutionize the insurance experience from the ground up. From his startup roots to leading digital transformation at Sure , Mason shares the frameworks behind closing smarter, faster—and with zero churn risk . 🔑 Highlights: ✅ Why 40% of renters cancel insurance mid-lease ✅ How to sell with Cost of Inaction (COI) instead of just ROI ✅ The secret to getting a real “Hell Yes” from buyers ✅ Why insurance should be embedded—not bolted on 💬 “You're not just selling a product. You're helping someone protect their assets, save time, and sleep better at night.” #Podcast #PropTech #SalesTips #EmbeddedInsurance #Multifamily #Insurtech #RentersInsurance #MasonMello #Sure #GettingToHellYes