HYROX Eyes Olympics, Intake Raises $62M, Wellness Hits a Wall

October 29, 2026: Your daily rundown of health and wellness news, in under 5 minutes.

Today's top stories:

• HYROX partners with World Triathlon to govern hybrid racing globally, opening a pathway toward the Olympics with three new race formats
• Intake Breathing raises $62M to scale its magnetic nasal strips, with about three-quarters of customers new to the category
• Circana data finds just 38% of US consumers are satisfied with the return on their wellness spending as optimization clashes with everyday life

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