331. Josh Whalen, Co-founder & CEO of Joi + Blokes

Today, I'm joined by Josh Whalen , co-founder and CEO of Joi + Blokes.

A modern health optimization platform, Joi + Blokes offers online consultations and diagnostics for hormonal balance, energy, libido, metabolic issues, menopause, longevity, and more.

In this episode, we discuss delivering personalized care for both sexes.

We also cover:

• The evolving peptide landscape
• Building a 503A compounding pharmacy
• Research and vertical integration as differentiators

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Website: www.joiandblokes.com

Instagram (Women): https://www.instagram.com/joiwomenswellness/

Instagram (Men): https://www.instagram.com/getblokes/

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The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart fitness ecosystem for fitness and health facilities.

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Chapters:

(00:00) Introduction

(01:37) Background and founding story

(02:44) Personal health crisis

(04:36) Patient experience

(06:38) Differentiation

(07:40) AI as co-pilot

(09:49) Diagnostic with solution mandate

(11:15) Energy and fatigue

(12:43) Fundamentals over innovation

(14:32) Personal TRT journey

(16:54) Peptide compounding regulation

(18:25) Regulatory rollercoaster

(19:49) Building a 503A compounding pharmacy

(23:23) Land grab & retention race

(24:40) Community-driven product expansion

(26:17) AI apps & traditional clinician care

(27:50) Vertical integration priorities

(28:30) Research focus

(29:33) Where to learn more

(30:12) Conclusion