Sunday Feature: A masterclass in digital marketing

Sean Aylmer is joined by Michael Laps, co-founder and Strategy Director of Yoghurt Digital, for a detailed look at digital marketing. What's the difference between SEO and SEM, and why are they both so important? Why is digital advertising now the centre of the advertising universe? What role does data play? This conversation answers all of these questions and more. Find out more: https://fearandgreed.com.au/ See omnystudio.com/listener for privacy information.