Kevin Perlmutter talks about his book " Brand Desire " and ways to harness the power of neuroscience and emotional insights to create deeper, more meaningful brand connections. Kevin is the founder of Limbic Brand Evolution and a leading expert in emotional brand strategy. Listen for three action items you can use today. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest Do you want to advertise on the show? https://Everyday-MBA.com/advertise
