Elevate Classics: Greg McKeown on Making Life Effortless

Greg McKeown is the New York Times bestselling author of Essentialism, and founder and CEO of McKeown Inc, an organization that helps leading companies reach the next level of growth. He has worked with clients like Apple, Google, Facebook, Pixar and more, and has been featured in the New York Times, Fast Company, Politico and Harvard Business Review. Greg is also a world-renowned keynote speaker and host of The Greg McKeown Podcast. His latest book is called Effortless: Make It Easier To Do What Matters Most.