What happens when months of experiments, mistakes, and unexpected wins all pile up at once? In this solo episode, I'm sharing an honest behind-the-scenes look at what I've been building, breaking, automating, and learning across ECF and my own personal workflow. Listen in as I talk through replacing (and not replacing) a key team member, how AI is reshaping assistant work, and what went wrong with a recent developer hire. I also share the story behind a new branded video project and explain why hardware security keys are becoming essential for anyone running a digital business. You can find show notes and more information by clicking here: https://bit.ly/3XLfw69 Interested in our Private Community for 7-Figure Store Owners? Learn more here . Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
