Pickleball’s Explosive Rise to Pro Sport | Durham News
Pickleball exploded from backyard fun to a billion-dollar empire in just seven years, fueled by a young entrepreneur’s meeting with a billionaire—and now boasts pro athletes, major sponsors, celebrity investors, and packed tournaments where fans feel like insiders. Once dismissed as a game for folks with achy joints, it’s now a legit professional sport with its own leagues, equipment brands, media outlets, and court installers—all powered by a relentless surge of energy, business savvy, and athletic excellence.
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